Posted on Monday, December 19, 2016 by Brandon Ferris
These days, there are many techniques and tools to help you measure the overall satisfaction of your clients and customers. But one of the most widely accepted metrics used to determine customer satisfaction is the Net Promoter Score.
Posted on Tuesday, October 4, 2016 by Brandon Ferris
You’ve seen it. We’ve all seen it: Paragraphs of text, impossible-to-read diagrams, blurry pictures, long slide titles and yes, even primitive clip art. It’s high time to clean up your presentation—and no, I’m not just talking about your slides.
Posted on Saturday, September 24, 2016 by Bob Goricki
The Google AdWords keyword bidding strategy you choose to implement will depend on what goal you have set for your PPC program. Let’s take a look at the positives and negatives of two strategies.
Posted on Monday, August 8, 2016 by Bob Goricki
Redirects are an important part of launching a new website. Learn how to properly implement redirects on your site to ensure good user experiences.
Posted on Monday, August 1, 2016 by Bob Goricki
Discover the pros and cons of using a freelance website professional in the second of a five-part website cost series.
Posted on Wednesday, July 27, 2016 by Jonathan Ebenstein
To build and maintain a client base, most CPA firms rely on just a few partners to make it “rain” and feed their staffs. And while this has been the formula for success for so many firms for decades, it is an outdated, old-school way of operating. It also puts the future of your firm at risk.
Posted on Friday, July 22, 2016 by Bob Goricki
Skoda Minotti Strategic Marketing explains how to estimate the number of clicks to expect for your PPC budget on a typical day.