The longer you are in sales or new business development it seems that time becomes increasingly shorter—that’s why it’s important to find ways to be more efficient.
Skoda Minotti Strategic Marketing has been named a Gold Partner with HubSpot under its Agency Partner Program, which recognizes select marketing agencies for executing inbound marketing to the highest industry standards and deploying it successfully on behalf of growing client bases.
Your marketing efforts are expected to produce results and contribute to your bottom line. If they don’t, then the marketing function overall is viewed solely as an expense—and often, it’s one of the first line items to be cut.
HubSpot, the world’s leading inbound marketing and sales platform, has named Skoda Minotti Strategic Marketing Services a Silver Tier HubSpot Partner.
Every year, HubSpot surveys thousands of the world’s foremost marketers and salespeople, both HubSpot customers and non-customers. They are asked about their most pressing priorities, the challenges they face, and the tactics they’ve used to meet those challenges head-on. They track respondents’ quantitative answers, collate and consolidate their anecdotal answers, and put the polished result into a master report: State of Inbound.
This past week, two colleagues and I attended HubSpot’s Inbound Conference in Boston. We joined approximately 14,000 marketers during four jam-packed days of inbound marketing knowledge sharing. Over the course of four days, there was quite a bit of knowledge to ingest, but I have gathered a few main highlights and takeaways from the conference.
Did you know that you lose approximately 22.5% of your email subscribers every year? Perhaps you would like to gain new subscribers, improve the deliverability of your emails, or refresh contacts that may have gone stale. 25 Ways to Grow Your Email List, published by our partners at HubSpot, may have the answers you’re looking […]
When it comes to email marketing campaigns, the first question we are often asked is, “What’s a good open & click through rate?” Typically followed by, “What did our campaign do?” Recently, HubSpot pulled some email marketing benchmark data from their 11,500+ customers. While email campaign results will always vary depending on your industries preferred […]