PPC Ad Budgeting & Targeting

Posted on Monday, October 24, 2016 by

Google offers several options for customizing your budget as well as your target audience through its AdWords interface. Using these tools can help ensure that you are making the best use of the funds you have allocated to your AdWords program.

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Understanding FASB ASC 820 – and Important Proposed Changes

Posted on Wednesday, July 6, 2016 by

FASB ASC 820 defines the notion of fair value, establishes a framework for measuring it and expands disclosures about fair value measurements. It’s an important standard for accounting professionals to understand from every angle; and proposed changes can also have big impacts if or when they eventually take effect.

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Search Engine Optimization Trends for 2016

Posted on Thursday, January 14, 2016 by

When meeting with new clients or prospects, one question I often get asked is: “What are the latest Google updates?” Heading into 2016, I thought this would be a good time to recap some of Google’s latest changes.

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Skoda Minotti Joins The Leading Edge Alliance

Posted on Monday, December 22, 2014 by

Skoda Minotti, a national CPA, financial and business advisory firm, is pleased to announce it has joined The Leading Edge Alliance (LEA Global), the second largest international association of independently-owned accounting and consulting firms in the world, and the largest in the United States. LEA Global firms operate from 586 offices in more than 100 countries. […]

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The Art of Pricing a Forensic Investigation: What Will Your Fraud Examination Cost?

Posted on Monday, October 13, 2014 by

In my earlier blog, I addressed the skill of the fraudulent employee. In today’s blog, we’ll look at fraud from the perspective of the client based upon a fraudulent employee’s actions. Determining what a fraud examination will cost is nearly an impossible task – if not totally impossible. When meeting with a prospective client, or […]

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The Potential Pitfalls of DIY Estate Planning

Posted on Tuesday, September 9, 2014 by

Americans, by and large, are do-it-yourselfers. Books, websites, software programs, and even giant box stores exist solely to help ambitious Americans tackle all kinds of everyday challenges, from fixing leaky faucets to building backyard sheds. The same holds true for estate planning–there’s certainly no dearth of information for those wanting to prepare their own wills […]

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10 Moves You Can Make Right Now to Save on Your Taxes

Posted on Tuesday, September 9, 2014 by

While April 15 may seem like a long time away, there are a multitude of moves you can make right now and continuing  through the end of 2014 to help you save on your taxes. We’ve pulled together a list of the top ten to help you get started. 1. Make time to plan Effective […]

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Retirement: Myths and Realities

Posted on Wednesday, August 13, 2014 by

We all have some preconceived notions about what retirement will be like. But how do those notions compare with the reality of retirement? Here are four common retirement myths to consider. 1. My retirement won’t last that long The good news is that we’re living longer lives. The bad news is that this generally translates […]

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Seven Steps to Protect Against Data Breach

Posted on Monday, October 21, 2013 by

Security measures for small-business owners Do not be misled into thinking that breaches of computer data concern only mega-corporations. The problem is rapidly escalating for small-business owners. In fact, your business may soon be exposed to dangers from hackers, if it has not happened already. According to a recent survey, 55% of small businesses have […]

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CPA Team Obtains Certified Construction Auditor Designation

Posted on Friday, September 27, 2013 by

Professional Credential Reinforces Construction Audit Expertise September 20, 2013 Four members of Skoda Minotti’s Real Estate and Construction Group have obtained their Certified Construction Auditor (CCA) credential. This designation is awarded by the National Association of Construction Auditors (NACA), and was created to meet the needs of not only construction project owners and managers but […]

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