Firm News Blog

Skoda Minotti’s Strategic Marketing Group Becomes HubSpot Certified Partner Agency

June 12, 2012 – CLEVELAND – Cleveland-based CPA, business and financial advisory firm, Skoda Minotti is pleased to announce its Strategic Marketing group is now a HubSpot Certified Partner Agency.

As a Certified Partner Agency, Skoda Minotti Strategic Marketing is qualified to guide clients through the complete inbound marketing process utilizing the HubSpot software.

Skoda Minotti Strategic Marketing practices a five-step inbound marketing process to help clients attract and convert website leads. The process includes:

  • Create blog posts to attract visitors through search and landing pages to turn visitors into leads.
  • Optimize efforts for a list of targeted search keywords and ensure optimization of existing webpages.
  • Promote content via email blasts and social media posts.
  • Convert site visitors into leads with advanced website tracking, allowing clients to identify the companies visiting their website.
  • Track how each lead arrived at site and calculate an ROI for each online marketing tactic that they employ.

To learn more about Skoda Minotti’s inbound marketing services, contact Bob Goricki, online marketing manager, at 440-449-6800. Or, click here to request a free 30-day trial of HubSpot inbound marketing software.

About Skoda Minotti Strategic Marketing

Skoda Minotti Strategic Marketing offerings marketing services to better meet the business needs of Skoda Minotti’s client-base. The Strategic Marketing group has experienced rapid growth and now provides a full range of marketing services. Service offerings include brand marketing, advertising, branding, creative services, media, public relations, visual marketing, online marketing, content marketing, e-marketing, mobile, pay-per-click, SEO, social media, web design and development, strategic marketing programs, channel marketing, integrated communications, market research and strategic planning.

About Skoda Minotti

Skoda Minotti (, 888-201-4484) is a CPA, business and financial advisory firm that is focused on assisting clients grow their businesses. The firm provides a range of services, including: accounting and tax, business advisory, business valuations, financial services, information technology, litigation advisory, strategic marketing, professional staffing, small business services and telecom solutions. Clients of the firm range from closely-held businesses to public companies, from individuals and partnerships to corporations, trusts and estates. Skoda Minotti is an independent member of the BDO Seidman Alliance which offers resources and technical expertise to clients through over 360 locations across the United States and over 600 locations internationally.  


  • Inc. 500 List of fastest growing private companies
  • Inc. 500 Fastest Growing Private Companies Hall of Fame
  • Weatherhead 100 Award for outstanding growth companies in Northeast Ohio
  • Recognized by Inside Public Accounting as one of the country’s best managed   
     accounting firms
  • Crain’s Cleveland Business Cool Places to Work Award
  • Multiple-time winner of NorthCoast 99 Award honoring the best workplaces for
     top talent in Northeast Ohio
  • Multiple-time – NEO Success Award winner for top public, private and emerging
     companies in Northeast Ohio
  • Multiple-time World Class Customer Service Award winner
  • Multiple-time Practical Accountant’s Practice Innovation Award winner
  • Multiple-time Pillar Award for Community Service winner
  • INSIDE Public Accounting Top 200 Accounting Firms
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