As digital marketers we strive to be concise with our content. After all, we know we’re competing for the attention of our multitasking audience. It’s easy to understand, then, why it might seem counterintuitive to switch to writing long-form content. What has changed?
Slow website load time can negatively impact your company’s SEO performance but how can you fix it?
The Google AdWords keyword bidding strategy you choose to implement will depend on what goal you have set for your PPC program. Let’s take a look at the positives and negatives of two strategies.
Skoda Minotti Strategic Marketing explains how to estimate the number of clicks to expect for your PPC budget on a typical day.
Skoda Minotti, a CPA, business and financial advisory firm headquartered in Cleveland, Ohio, has been named to Accounting Today’s 2016 list of Top 100 firms nationwide based on revenue. This is the third-consecutive year the firm has been ranked on the industry’s prestigious list. Skoda Minotti’s 2015 revenue figures ranked #75 nationally, and #14 in the Great Lakes region (Illinois, Indiana, Michigan, Ohio and Wisconsin).
Skoda Minotti, a national CPA, financial and business advisory firm headquartered in Cleveland, Ohio, has been ranked No. 77 on INSIDE Public Accounting’s Top 100 Firm rankings for 2015. In 2014, Skoda Minotti was No. 81 in the annual ranking.
Over the course of any given year, Google will make 500–600 changes to its web search algorithm. While most of these changes are minor, Google will occasionally make a “major” algorithmic change that will affect search results in a significant way. On April 21, 2015 Google will be implementing one of these significant changes, and […]