As the Chief Marketing Officer at Skoda Minotti, Alyson works closely with the firm’s leadership to set the marketing strategy to grow the business and its service lines. With more than 15 years of professional services marketing experience, Alyson has a broad range of skills including business strategy, branding, marketing communications, business development/sales, website development, content marketing, social media and public relations. She is passionate about crafting meaningful client experiences and managing high performing, cross-functional teams.
Prior to joining Skoda Minotti, Alyson served as Managing Director of Client Services at One North, Account Manager at Greenfield/Belser, and Marketing Director for a small law firm. Alyson’s clients have included some of the world’s most reputable professional services organizations, including Reed Smith, Jones Day, CLA, and Navigant.
"Alyson is a stand out partner, advisor and strategist. She is a creative problem solver with the unique ability to cut through the noise and truly understand what her clients need. She genuinely loves what she does and it shows."